Together with Wald & Schwert
we created
a colourful, interactive
world of illustrations for Red Bull

Together with Wald & Schwert
we created
a colourful, interactive
world of illustrations
for Red Bull

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For promoting the Red Bull Editions in different countries, Red Bull chose illustrators that were supposed to create a digital hidden-picture puzzle.

The time between the briefing and the submission was only two weeks which required a proper coordination and planning. We first looked up the best known Austrian land marks and characters and illustrated them one by one.

We then combined these illustrations in a large digital poster and added some small cans from the Red Bull Editions to bring in more variety for the website users who needed to search for the three cans to win a complete Red Bull Editions Package.

Client: Red Bull
Illustration: Simon Lemmerer, Wald & Schwert
Art Direction: Simon Lemmerer, Wald & Schwert
Programming: Rehabstudio London

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Client: Red Bull
Art Direction & Illustration: Simon Lemmerer & Wald und Schwert

Selected Works

Stratos sansTypedesign


STIA Immo BrandingArt Direction, Branding

MEDIUS BrandingArt Direction, Branding

Gesäuse BrandingArt Direction, Branding

Air Store Hot DealsGraphic Design, Branding

Dragon GogglesIllustration

Bam & Mr. Dero ArtworkTypography, Analog Design, Art Direction

Landestheater NÖCorporate Design, Design Concept

Neuroth WeihnachtsbuchEditorial Design

Personal BrandingCorporate Design

Red Bull EditionsIllustration

Eat Hike LiveEditorial Design

DruckwelleCorporate Design, Analog Design

Studio Avión—Simon Lemmerer

All works by STUDIO AVIÓN | Simon Lemmerer. Do not reproduce, print or publish our work for commercial use without our permission.